Green World Campaign

It’s amazing what one seed can grow.

one dollar = four trees

Your gift to green the world is tax-deductible.

• Introduction
• Our Goals
• Our Practices
• Our Philosophy

OVERVIEW

The Green World Campaign works within a holistic model held to the highest standards of accountability and transparency.

Our price of 25 cents is leveraged by generous volunteer work, in-kind contributions, and matching funds from our grassroots partner organizations. These local groups are not recipients of charity: they are stakeholders in our common future.

Our integral approach is based not on planting the greatest number of trees as cheaply as possible, but on long-term sustainability. We take careful account of the needs of both people and planet, learning from our partners "on the ground," helping communities and the environment they depend on to thrive.

PRACTICES

Some organizations send seeds to distant locales and count each one as a "tree" (in fact, 20 to 50 percent of seeds never germinate). We insist on measurable outcomes and strict standards of accountability.

Our partner funding criteria include:

• Organizational proof of non-profit/charity status
• Proven record of success planting sustainable trees
• Effective program design, monitoring and evaluations
• Accounting that is up-to-date, transparent and based on
• generally accepted principles
• Third-party authentication of trees planted and accounting records
• Sharing of best practices

FINANCES

The Green World Campaign's a 501[c](3) non-profit charity fiscal sponsor, is EarthWays Foundation (www.earthways.org), (tax ID # 95-4021351). EarthWays is a "gold standard" nonprofit which has helped inaugurate many successful environmental groups (including Amazon Watch, Wild Rescue, and Panacocha.) Strict standards of due diligence and accountability apply.

Since the Green World Campaign's inception in 2006, we have functioned beyond the level of a traditional nonprofit by making a gift of our services. Founder/executive director Marc Barasch has worked pro bono to create the organization. Tasks have been performed by inspired volunteers. As the Green World Campaign expands its scope, operations will be placed on a sustainable financial basis by taking a small portion of revenue streams (15%) and creating a community of supporting donors.

VALUE ADDED

As we work toward expanding our scope and scale, our operations and procedures will require more direct expense and indirect staff time. Thus, our "cost per tree" will also come to include:

• Community sustainability education
• Micro-finance capital
• Social enterprise development
• Credit card processing
• Volunteer / Intern recruitment / coord
• AgroForestry Research
• Media Documentation
• Cultural preservation
• Tree "geo-tagging" and monitoring
• Independent program evaluations
• Independent auditing

 

Bees and Trees

One multipurpose tree (MPT) the Green World Campaign is planting in Ethiopia is the Calliandra. These fast growing, multi-purpose trees increase soil fertility, prevent landslides and erosion, have leaves that feed livestock, and turn unproductive land into agricultural fields.

Here's the sweetest part: honeybees adore Calliandra flower pollen, supporting honey production that adds to family income.